AI is revolutionizing SEO.
These 12+ AI SEO tools harness artificial intelligence to supercharge your search engine rankings. Discover how to leverage them for better visibility.
In this post, we’ll explore the best AI SEO tools to try in 2024, helping you boost your online presence, drive more traffic, and achieve better rankings.
What is AI SEO?
AI SEO involves using artificial intelligence to enhance search engine optimization (SEO).
It leverages machine learning, natural language processing, and data analytics to optimize content, keywords, user experience, and technical aspects for better search rankings.
How Do We Choose These AI SEO Tools
If you look at other articles about the best AI SEO tools, you’ll notice some common things.
For one, in many of these articles, they recommend a lot of tools that aren’t truly AI-driven.
But on this page, these tools are also AI technology and the best in the market.
When selecting these AI SEO tools, we focused on practicality, effectiveness, and real-world results. We tested each tool extensively to ensure it truly adds value to our SEO strategy and affiliate marketing efforts.
Our criteria were simple: the tools had to deliver measurable improvements in rankings, traffic, and overall website performance.
We also prioritized tools that integrate seamlessly into our workflow, saving time and enhancing productivity.
The AI tools we’ve included here are the ones that consistently outperformed the competition and proved indispensable in our daily operations.
The Best Free and Paid AI SEO Tools
Get started with artificial intelligence by experimenting with these free and paid AI SEO tools, which are the best for your blog, website, and business. You need to try these tools.
#1) ChatGPT
AI chatbot for conversations and content generation
ChatGPT is a conversational AI model developed by OpenAI that interacts in a dialogue format, allowing users to ask questions and receive informative answers.
It can assist with writing, learning, brainstorming, and productivity tasks. The service is free to use and designed for accessibility.
Best for: Generating creative content ideas, improving existing content, and crafting engaging copy tailored to specific audiences.
Best Features:
- Content Creation: Generates high-quality, human-like content for blogs, articles, and social media.
- SEO Optimization: Assists in optimizing content with relevant keywords and phrases.
- Content Ideas: Provides endless ideas for topics, headlines, and subtopics.
- User Engagement: Engages users in conversations that can drive more website interaction.
#2) Semrush
SEO & Marketing Automation
Semrush Copilot is an AI-powered dashboard assistant integrated into every Semrush project.
It provides users with personalized recommendations and alerts to help manage and improve their website’s SEO more efficiently.
Semrush offers a free trial of its extensive range of AI and SEO tools for 14 days.
Best for: Comprehensive SEO analysis, keyword research, and competitive analysis. It’s a versatile tool for overall SEO strategy development.
Best Features:
- Keyword Research: Offers comprehensive keyword analysis for SEO campaigns.
- Site Audit: Identifies technical issues that could hinder your website’s performance.
- Competitor Analysis: Analyze competitor strategies to improve your own SEO approach.
- Content Marketing: Provides insights to optimize content for better search engine visibility.
#3) Jasper AI
AI Writing Assistant
Jasper AI is an AI content platform that was launched in February 2021. It is designed to assist creators and companies by enhancing their creative potential and improving marketing efficiency through various templates and tools tailored for marketing purposes.
Jasper aims to promote brand consistency and increase productivity within marketing teams.
Best for: Automated content generation focusing on marketing copy, blog posts, and social media content. Ideal for scaling content production.
Best Features:
- Content Generation: Creates SEO-optimized content tailored to your brand’s voice.
- AI-Powered Suggestions: Suggest improvements for headlines and key sections.
- Plagiarism Checker: Ensures the originality of the content generated.
- Multi-Language Support: Generates content in multiple languages, making it ideal for global markets.
#4) Frase
Best AI Content Optimization
Frase AI is a content creation platform designed to help writers produce SEO-optimized articles by utilizing advanced research tools and structuring content based on top-ranking search results.
It allows content creators to transition from keyword identification to well-researched articles more efficiently.
Best for: Content optimization and creating detailed briefs based on SEO best practices. Helps in improving the relevance and quality of your content.
Best Features:
- Content Briefs: Automatically generates detailed content briefs based on SERP analysis.
- Answer Engine Optimization: Helps optimize content to answer specific user queries.
- Content Scoring: Scores content on various SEO factors to ensure it’s optimized.
- SERP Analysis: Provides insights into what’s ranking on the first page of Google.
#5) Surfer
SEO Content Optimization
Surfer is an all-in-one SEO solution that streamlines research, auditing, content creation, and optimization.
The tool provides tools for creating comprehensive content strategies and facilitating collaboration between teams and clients through visual content maps.
Best for: On-page SEO optimization by analyzing your content against top-ranking pages. It provides actionable insights to enhance content structure and keyword usage.
Best Features:
- Content Editor: Helps create content matching the top-ranking pages on Google.
- Keyword Suggestions: Provides on-page SEO recommendations for keyword use.
- Content Planner: Helps plan a content strategy based on data-driven insights.
- SEO Audit: Offers a complete audit of your website for SEO improvements.
#6) Alli AI
AI Writing Assistant
Alli AI is an automated SEO software that allows users to optimize, automate, and deploy SEO strategies across various Content Management Systems (CMS) without coding.
It is designed to help agencies, consultants, and in-house SEO professionals enhance website performance at scale, enabling quick optimization in just a few minutes.
Best for: Automating technical SEO tasks such as fixing on-page issues, optimizing meta tags, and managing large-scale websites efficiently.
Best Features:
- Automated SEO: Automates SEO tasks like keyword optimization and link building.
- Customizable Algorithms: Tailors SEO strategies based on your specific needs.
- SEO Score Monitoring: Continuously monitors and improves your SEO scores.
- Real-Time Suggestions: Provides real-time optimization suggestions for better ranking.
#7) Shopify Magic
AI-powered e-commerce tools
Shopify Magic offers a suite of AI-powered features that seamlessly integrate across Shopify’s products and workflows, all available at no additional cost.
It aims to simplify starting and running an online store by providing tools such as high-quality product descriptions and image editing capabilities that enhance the shopping experience.
Best for: E-commerce SEO, specifically for Shopify users. It helps optimize product listings and descriptions to improve search visibility.
Best Features:
- Product Description Generation: Automates the creation of SEO-friendly product descriptions.
- Store Optimization: Optimizes Shopify stores for search engines.
- Keyword Integration: Seamlessly integrates keywords into product listings.
- Content Personalization: Personalizes content to improve user experience and engagement.
#8) HubSpot AI Tools
Marketing & Sales Automation
HubSpot offers a range of AI tools designed to enhance various functions within organizations, including marketing, sales, customer service, and content creation.
These tools can aid in crafting and perfecting various content types, including website content, articles, and social media updates. They can also enhance internal communication, data organization, and customer interactions.
Best for: Integrating SEO efforts with marketing automation, CRM, and sales processes. It’s a complete solution for inbound marketing and lead generation.
Best Features:
- Content Strategy: Helps plan and execute a content strategy based on AI insights.
- Lead Generation: Automates lead nurturing with personalized content.
- SEO Recommendations: Provides actionable SEO recommendations to improve rankings.
- Data-Driven Marketing: Uses AI to analyze customer data and optimize marketing efforts.
#9) RankIQ
AI Content Optimization
RankIQ is primarily known as an SEO tool that helps users create content that ranks well on search engines, specifically in a short amount of time.
It’s highly rated globally and focuses on simplifying the content creation process, including crafting blog post outlines.
Best for: Optimizing content for SEO by suggesting low-competition keywords and providing detailed optimization guidance for blog posts.
Best Features:
- Content Grading: Grades your content against top-ranking articles for specific keywords.
- Keyword Library: Offers a handpicked keyword library for better content targeting.
- Content Optimization: Guides you on how to optimize content for better rankings.
- Fast Results: Claims to deliver faster results compared to traditional SEO tools.
#10) OutRanking
AI SEO Optimization
OutRanking is an AI-driven tool that assists users in writing SEO briefs, creating initial drafts, and optimizing content to ensure better-ranking success on search engines.
It focuses on data-backed strategies to streamline content creation and enhance its long-term return on investment (ROI).
Best for: Creating data-driven content strategies, optimizing content based on SERP analysis, and improving rankings with actionable SEO recommendations.
Best Features:
- AI Writing Assistant: Assists in creating SEO-friendly content based on real-time data.
- SERP Analysis: Analyzes the top-ranking pages to guide content creation.
- Content Optimization: Provides detailed optimization strategies for better rankings.
- Workflow Automation: Automates the SEO content creation process from start to finish.
#11) Claude
AI chatbot for conversations
Claude is an AI assistant developed by Anthropic and designed to assist users with a variety of tasks, including writing, analysis, and math.
It is known for its high accuracy and low rates of hallucination, making it suitable for business-critical applications.
Best for: Advanced natural language processing tasks, making it great for sentiment analysis, customer feedback, and complex content generation.
Best Features:
- Natural Language Processing: Excels in understanding and generating human-like content.
- Content Customization: Customizes content to fit specific niches or brand voices.
- SEO Integration: Ensures content is optimized with relevant keywords and SEO practices.
- Continuous Learning: Learns and improves over time based on user interactions.
#12) Dall-E
AI-powered image generation tool
DALL·E is an AI system developed by OpenAI that can generate images and art from text descriptions.
The technology combines natural language processing with image generation capabilities, allowing users to create unique images based on their written prompts.
DALL·E 2, the second iteration, produces more realistic images compared to its predecessor. It’s important to note that DALL·E 3 is designed to refuse requests that mimic the style of living artists and allows creators to opt out of their images from being used.
Best for: Creating unique, AI-generated images to enhance blog posts, social media content, and marketing materials.
Best Features:
- Visual Content Creation: Generates high-quality images and visuals based on text descriptions.
- Creative Design: Assists in creating unique and creative visual content for websites.
- Brand Customization: Tailors visual content to match your brand’s style and tone.
- Integration with Content: Integrates visual content seamlessly with written content for enhanced user engagement.
#13) Meta AI
AI assistant for various tasks and questions
Meta AI is an intelligent assistant developed by Meta that can help users get tasks done, create AI-generated images for free, and answer various questions.
It handles complex reasoning, follows instructions, visualizes ideas, and solves nuanced problems. Meta AI can also be utilized in group chats by tagging it to ask questions.
Best for: AI-driven insights for advertising and social media campaigns, particularly on Meta platforms like Facebook and Instagram, to optimize targeting and engagement.
Best Features:
- Ad Optimization: Uses AI to optimize Facebook and Instagram ads for better performance.
- Audience Targeting: Improves targeting with AI-driven audience insights.
- Content Creation: Assists in creating engaging content tailored for social media platforms.
- Performance Analytics: Provides detailed analytics to measure the success of ad campaigns.